You must already be interested in working for yourself
or you wouldn't be using this website. So you will have
no doubt thought out why it is that you are taking this
daunting step.
Whether it's simply dissatisfaction with your current
job or the desire to achieve a more affluent lifestyle,
either way you'll be needing some help along the way.
Firstly you'll need to decide whether to attempt to set
up in business on your own or to buy a franchise. Here's
a small chart listing the pros and cons of both:
Franchise
Independent
business
Recognition
With
a franchise you should have a well recognised brand
name. One of the major plus points of selecting
a franchise is that your customers will be able
to recognise the brand and trust the product or
service you will be offering. It is obviously important
to do your research and check that your chosen franchise
has a good reputation.
You'll
be starting from scratch and it may take some time
to build your brand locally. Some marketing skills
would be a benefit as you wont have anyone to fall
back on.
Proven
market
If
the franchise you are researching is really worth
considering, it will have proven it's value with
at least a successful pilot operation. Franchise
operations with many successful franchisees will
be a good indication of whether the chosen route
will be a success for you.
When
setting up your own independent business, you will
have a gut feel for its potential success. You will
have to rely on observing how similar businesses
have fared to gauge the value of your own business
idea.
Finance
In
certain circumstances, particularly for less experienced
applicants, the bank may be more willing to lend
to a franchise company. With proven systems, there
maybe less risk than with a similar non-franchise
operation.
If
you wish to borrow money for your business plan
you'll need to convince a bank that your plan is
a good one. You should take advice from as many
people as possible including an accountant. Draw
up a business plan and cash flow analysis before
going to see the bank.
Training
Training
is essential in a new career. With a reputable franchisor
you should be given training in order to prepare
you to conduct your chosen business. You may need
financial guidance, training in the company's products
or services, staff management skills and so on.
With
an independent business you are much more 'on your
own' and you will have to rely on your existing
skills. Training courses may be available but will
be less 'tailored' to your chosen business.
You will see that franchises have many advantages over
setting up on your own. If you do choose the franchise
route there will be several more choices to make. We've
tried to break down the route to your final choice of
franchise into several easy to follow steps.
Step 1 - Investment
level
Firstly, consider how much you have to invest. Talk to
banks, accountants or anyone you know with experience
of franchising. Knightsbridge have information on many
of the country's franchise companies. Tell us what you're
after and we can guide you in the right direction.
Step 2 - Your
qualities
Secondly and perhaps most difficult to quantify, what
are your own strengths. Remember that franchising is not
an easy option. There will be help along the way, but
in the end your success will be down to your own hard
work, enthusiasm and commitment. What are your skills?
Are you happy to be doing manual labour? Are you happy
dealing with the public? Basically what are you most suited
to. Don't let a lack knowledge of a certain industry sector
put you off. If franchising is about one key thing, it's
about training people with little or no experience to
manage a new business. Make sure that the training offered
will fill in those gaps in your abilities.
Try and decide what you want from a business and whether
a certain franchise will provide you with the earnings
level that you require.
Step 3 - Industry types
Choose an industry sector that you think has long term
possibilities. Avoid fashions and fads and stick to something
tried, tested and with a long term future.
Step 4 - Homework
As your list of potential businesses gets smaller you
can start on doing some really in-depth research. Talk
to the franchisors. Ask for references from their franchisees.
Talk to your bank manager, accountant or solicitor. Some
banks, such as The Royal Bank of Scotland, have dedicated
franchise teams, who may be able to help you decide.
Step 5 - Final decision
Compare your short list of franchises. Be objective. Only
when you are 100% happy go ahead.
North West: 01204 465 888, North East: 0191 230 5333,
Yorkshire: 0113 250 5050, Midlands: 0121 422 0222,
South West: 0117 922 0777, London & South East: 0207 584 5841,
Scotland: 0131 228 8777, Wales: 01978 266 655, East Anglia: 01603 424 252